Merch designs for an artist platform

 

I was hired by artist and entrepreneur, Zachary Beck aka Futuristic, to create merch for an artist platform that he was launching called Indie Amplify. This platform is a one-stop shop resource for all independent artists. It’s a hub where you can find/hire artist features, graphic designers, videographers, and various resources like contracts and checklists. I designed short and long sleeve shirts. My designs informed some of the other merch later created such as the Indie lockup with the lightning bolt as an “i”.

Roles: Graphic Design, Art Direction
Year: 2020

KEY CONSIDERATIONS

  • 1

    Looking for a cool, edgy vibe

  • 2

    Front + sleeve designs

  • 3

    Incorporate an old English style typeface

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